DOLE
Fruitocracy - For The Free
Dailey & Associates
CREATIVE DIRECTION, ART DIRECTION, SOCIAL, UI/UX, WEB DESIGN
Fruitocracy was introduced as a new addition to Dole's lineup of healthy snacks, with a focus on providing a convenient and nutritious option for kids. Since its launch, Fruitocracy has become a popular choice for parents looking for on-the-go snacks that are made with real fruit and don't contain artificial flavors or high fructose corn syrup.
The launch of Fruitocracy would be strategically carried out across various digital mediums, including a landing page, web banners, page skins, and Snapchat.
With the support of online digital efforts, Fruitocracy would go on to well exceed opening sales projections for Dole in 2016!
fruitocracy website
Snapchat Video Ad
WEB BANNERS
Branded Site Skins
